Introduction of a new Turkish truck brand that was previously unknown in Hungary.
Challenge
The partner wants to sell a minimum of 10 trucks by the end of 2022, within 3 months, and generate relevant leads through online tools.
slixolution
Based on strategic planning, we went completely against the main competitor’s communication and set up an online lead generation system, with the majority of traffic generated from Google/Facebook campaigns.
Outcome
We were able to generate a large number of relevant leads for a completely unknown brand. We generated more than 300 leads in 3 months, of which at least 80% were relevant based on the partner’s feedback.
367
Slack messages
1560 min
of Zoom conversations
4,8 EUR
cost per lead
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BMC TRUCKS
Introduction of a new Turkish truck brand that was previously unknown in Hungary.